Seller & vendor management

A good marketplace starts with the right sellers. MultiVendor's application flow collects the information you need to make a decision and makes sure sellers know your rules before they start.

• Store name and description
• Contact details and location
• Sellers acknowledge your marketplace requirements
• Applications wait for your review
• Sellers can't list products until they're approved

You decide who sells on your marketplace. Each decision can include a note explaining why, so sellers know what to fix or what's expected. Sellers are emailed the decision automatically, which saves you from writing the same messages over and over.

• Approve sellers who fit your marketplace
• Reject applications with a note explaining why
• Suspend a seller if they break your rules
• Sellers emailed every decision automatically
• Every action recorded in the audit log

Even approved sellers can make mistakes. As the marketplace owner, you can hide or reject any product with a note, so listings that don't meet your standards come down quickly while the seller learns what to change.

• Hide or reject any product on your marketplace
• Add a note so the seller knows what to fix
• All moderation actions audit-logged
• Keep your marketplace on-brand and trustworthy

Sellers manage their own shop without needing access to your settings. The seller center gives each vendor the tools to list and sell across the four departments, while you keep control of the marketplace as a whole.

• Add and edit products with images
• Product options such as sizes and colors, each able to add to the price
• Mark individual options sold out
• A shipping profile with zones, methods, delivery estimates and returns policy
• Buyer inquiries in one place, also delivered by email
• Courses with modules and lessons, and events with capacity and waitlists

Every approved seller gets a public seller page that shows their shop and listings, giving buyers a place to browse everything from one vendor. As the owner, you also have a house vendor for your own products and affiliate listings, so your marketplace can launch with inventory before outside sellers join.

• Public seller page for each vendor
• House vendor for the owner's own products
• Add affiliate listings through the house vendor
• Buyers can contact any seller from a listing

You can see all buyer inquiries across your marketplace, so you know what buyers are asking for and how sellers are responding. Each plan sets how many vendors you can have and how many team seats you get, so you can add staff to help manage the marketplace as it grows.

• See every inquiry across all sellers
• Audit log of all moderation actions
• Vendor limits set by your plan
• Team seats on higher plans so staff can help

Each vendor connects their own Stripe or PayPal account and is paid directly by their buyers, so you never hold or redistribute seller funds. You can sell your sellers monthly store plans and AI coins, paid into your own Stripe account.

• Vendor-direct payments: each seller paid by their own buyers
• No commission taken by MultiVendor
• Online checkout through each seller's own Stripe (PayPal coming)
• Monthly store plans and AI coin packs at your prices