Sell on MultiVendor

Sell WordPress themes

Theme designers can sell WordPress themes from a MultiVendor Market shop with a live demo as the free preview. List tested versions and requirements, include documentation and demo import, and offer single-site and multi-site licenses through options. Buyers pay you directly through your own Stripe or PayPal account.

Shopping instead? Browse wordpress themes on MultiVendor Market →

Tips for selling wordpress themes

  • State "tested up to" WordPress and PHP versions and update them with each release.
  • Follow WordPress coding standards, escape output and avoid obfuscated code.
  • Include demo content import and a child theme.
  • Use options for single-site, multi-site and developer licenses.
  • WordPress is GPL-licensed; get advice on how that applies to your theme's code and assets.

Start a WordPress theme marketplace

Launch a marketplace for WordPress themes focused on an industry or style, under your own brand and domain. MultiVendor's AI builder helps set categories and seller requirements like live demos, tested versions and coding standards. Each designer is paid through their own account.

Ideas to start from

  • → A WordPress theme marketplace for restaurants and hospitality
  • → A block theme marketplace for the site editor
  • → A nonprofit and church WordPress theme marketplace
Build it with the AI builder →

How selling works on MultiVendor

  1. Step 1

    Open your shop

    Create a seller account, add your logo and shop description. Free to apply.

  2. Step 2

    List your wordpress themes

    Add photos, prices and options like colour or size. Set shipping, downloads or schedules.

  3. Step 3

    Get paid directly

    Buyers pay you through your own Stripe or PayPal. MultiVendor never holds your money.

Questions about selling wordpress themes

How does the GPL affect selling WordPress themes?

WordPress itself is GPL-licensed, and many interpret that as applying to theme PHP code, while CSS, images and fonts may be licensed separately. This isn't legal advice — get professional guidance.

How do I deliver theme updates?

Upload the new version to your listing, update the changelog and tested-up-to details.

How am I paid?

Buyers pay you directly through your own Stripe or PayPal account; MultiVendor charges a subscription for the software.

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